The day-to-day work can involve drafting agreements, negotiation, counseling clients, researching IP questions and drafting memoranda. Work for studios is like normal contract and corporate work. This practice is very competitive and requires an understanding of marketing concepts that apply to the entertainment industry and to public image and legal issues which provides counseling, negotiating and guidance to the film, music and theatrical industries. They work with performers, promoters, independent producers, event planners and talent on both litigated and transactional matters. Experience in this area of practice includes litigation based on breach of contract, fraud, unjust enrichment and misappropriation, business interruption, and vicarious liability. The transactional nature of the practice spans the entire entertainment industry and incudes the inception and brokering of deals as well as negotiating and structuring the contracts and ensuring compliance.